SEOmoz has a new search engine optimization metric analysis tool that will determine how your blog or website ranks in terms of ranking search engines results page (SERP), linkage or backlinks to the blog, relative importance, visibility of the webpage, popularity, mentions of the page across the Web and etc. In other words, it’s another tool that will tell webmasters how likely their pages and sites will rank on SERP, or the potential strength and ability of a page to rank in the search engines. Page Strength is a good add-on and comparison to Google Page Rank, which based solely on Google data.

When you the URL or link address of the web page or website, the SEOmoz Page Strenght Analysis Tool will retrieve some data about the website from various source and then process the date in order to calculate the page strenght. The data includes:

  • Links pointing to full URL
  • Links pointing to domain
  • Position at Google for first four words of title tag on target URL
  • Age of Domain
  • Links from domains with .edu TLDs
  • Links from domains with .gov TLDs
  • Alexa Rank
  • Domain name visibility
  • Internal Link Percent
  • Number of search results for URL search at
  • Listings in DMOZ (ODP)
  • Links found in Wikipedia
  • Google Pagerank of full URL and Domain

So it’s the data analysis is pretty intensive, but the Page Strenght may not reflect your actual standing in search engine as the calculation, after all, is from SEOmoz and not from the search engines themselves, although it may comes close. Anyway, with SEOmoz Page Strength tool, you can have a glance of most important indicators about your website on one single page.

SEOmoz Page Strength (now Moz Analytics and no longer free)